B2B SaaS
- Challenge
- Stalled at $500K ARR with scattered marketing and no clear ICP.
- What changed
- Go-To-Market strategy, Google Ads and SEO.
- Outcome
- 3x ARR in 12 months with 40% lower CAC.
Strategy · Growth · AI · Execution
21+ years across strategy, technology, marketing and execution — designing Go-To-Market, growth and AI systems for businesses in Toronto and beyond.

21+
Years building
100+
Businesses & clients
500M+
Revenue generated
21+ years of consulting, 100+ clients, 500M+ revenue generated
The Story
2000s
Projects, processes and the discipline of shipping complex systems.
Consulting
Real-world problems for global brands — where strategy meets operations.
Entrepreneurship
Starting and running companies, with real money and time on the line.
Today
Helping founders turn ideas into structured, scalable growth systems.

Every successful company was once just an idea. The difference is what happened next.
For more than two decades, Sumeet Brar has worked across entrepreneurship, consulting, technology, project leadership and business transformation—including working with Fortune 500 companies such as Pfizer, Cadbury and NetApp.
That experience gave him a close view of how large organizations think, plan and execute—how they evaluate ideas, build business cases, structure projects, allocate resources, measure performance and turn strategy into execution.
And that thinking is at the heart of Getonto — “Get On To.”
Getonto helps entrepreneurs and businesses move from their current state to their desired future state.
For a startup, that current state might be nothing more than an idea. We help shape that idea, challenge the assumptions behind it, define the opportunity, develop the go-to-market strategy, build the digital infrastructure and turn the concept into something executable and ready for the market.
For an established business, the challenge may be different: getting found, acquiring more customers, improving systems, adopting AI, entering a new market or preparing for the next stage of growth.
In both cases, the philosophy is the same.
Bring the strategic thinking and execution discipline used by Fortune 500 organizations within reach of entrepreneurs and growing businesses.
Because having a great idea is only the beginning.
The real value is knowing how to turn that idea into execution—and execution into growth.
GETONTO — From idea to execution. From where you are to where you want to be.
Areas of Expertise
The Builder
Venture
Getonto
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Building businesses creates a very different perspective from simply consulting them.
Every framework and system has been tested where it matters most — inside operating companies. That practical lens shapes every engagement.
Current Thinking
Essays and field notes are on the way. In the meantime, regular observations are available on LinkedIn.
Building Out Loud
Online Courses
Proven frameworks and strategies through comprehensive online programs designed to deliver real results.
Selected Work
Industries
Testimonials
"Sumeet helped us completely rethink our GTM approach. Within 6 months, our pipeline went from inconsistent to predictable. His frameworks just work."
Sarah Mitchell
CEO, B2B SaaS
Sarah Mitchell
CEO, B2B SaaS
Michael Chen
Founder, Agency
Jennifer Rodriguez
Head of Growth, E-commerce
David Thompson
Managing Partner, Consulting
Strategy means very littlewithout execution.
Ideas are easy. Building the systems, teams and processes that make them work is where businesses are created.
Toronto Performance Marketing
Remote-first and by appointment—serving founders and growth teams across Toronto and the GTA. If you want a pragmatic plan and clean execution (without wasted spend), book a call.
City-specific notes for Toronto, Mississauga, Vaughan, Markham (and nearby areas) so local teams can see how Sumeet supports positioning, performance marketing, and pipeline growth—remote-first with on-site options.
GTM + performance marketing, built for fast feedback loops
If you’re in Toronto, we can move quickly: tight positioning, clear offers, and a measurement-first growth plan. Great fit for teams that need to align leadership, marketing, and sales around one pipeline story.
Nearby: Downtown • North York • Scarborough • Etobicoke
Fix acquisition efficiency and pipeline quality
For Mississauga teams scaling paid, partner, or outbound: we’ll diagnose what’s leaking (ICP, messaging, landing pages, funnel friction) and rebuild the path from demand to revenue—without adding complexity.
Enterprise/IT GTM that’s crisp, credible, and sales-friendly
Vaughan often means complex B2B offers. We’ll translate technical value into a clean narrative, tighten sales enablement, and build demand capture so the right buyers find you—then convert.
From strong product to strong market pull
Markham has a deep bench of product and engineering talent. Sumeet helps teams turn that into market pull: sharper positioning, proof-driven messaging, and channel strategy that compounds (paid + content + automation).
FAQ
Building a business, launching something new, or solving an interesting growth problem? Start the conversation.
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